Nov 22, 2022
I spend exactly $0.00 dollars per year on Facebook and Instagram ads to promote my podcast. Instead I invest heavily into podcast player app ads which allow me to market directly to podcast listeners in targeted podcasting categories.
Check out episode 321 of Podcasting Business School as I discuss:
*Why I advertise on podcast player apps instead of FB and IG.
*One podcast player app that I recommend for banner ads.
*One audio ad app that you should AVOID using right now.
*Pro tips for optimizing your podcast player app ad budget.
Get your FREE copy of my Podcast Growth Scorecard: